| Did you know that some cities in the U.S. are | | | | represent them. They have also greatly increased |
| banning the planting of lawn grass? Yes, banning | | | | the amount of money required to become a |
| the planting of lawn grasses. As a matter of fact, | | | | dealer. So Dealers end up with a lot more 'skin in |
| some cities are actually paying their residents up | | | | the game'. With more to loose, the companies |
| to $1.00 per square foot to remove their existing | | | | know that they must offer the best products |
| lawns and replace them with artificial grass. Water | | | | and give excellent service. |
| is quickly reaching the critical stage in many U.S. | | | | 8. Great Parties: Why not have your neighbors |
| states. If that's not reason enough, then keep | | | | turn green with envy (pun intended)? You can |
| reading. | | | | have a lush green, manicured lawn year round |
| 1. Looks: These days you can actually be standing | | | | with no maintenance. See a lush, beautiful, green, |
| on an artificial lawn and if no one told you | | | | manicured lawn every time you look out your |
| otherwise, you would think it is real grass. Yes, it | | | | back window or patio door. And it will look perfect |
| looks that good. And today you can select from a | | | | for all your parties, even the Christmas and Super |
| variety of lawn grasses. Want St. Augustine? | | | | Bowl parties. |
| Want Bermuda? How about Kentucky Bluegrass? | | | | 9. Save on Your Taxes: Some state are offering |
| You will be amazed at how real it looks. | | | | incentives to either remove existing natural lawns |
| 2. Value: Technology advances have allowed | | | | and replace them with more earth friendly |
| increased efficiencies and the result is lower prices. | | | | products that require no water. |
| In my area of North Texas in the Dallas Fort | | | | In Texas, the Comptroller for the State of Texas |
| Worth Area, artificial lawns cost about the same | | | | has ruled that artificial lawns are not taxable. Since |
| amount per square foot to install as pave stone | | | | they reduce our water usage (and they do that a |
| patios. | | | | LOT), the state has ruled that the materials for |
| 3. Mother Earth: The environment. Lots of people | | | | artificial lawns and artificial putting greens are not |
| buy artificial lawns simply because they are earth | | | | taxable. Just to be clear, the labor to install the |
| and environment friendly. They save water and | | | | materials is taxable, but the materials are not. The |
| lots of it. The average home in America uses | | | | point here is not the actual tax savings, it's |
| over 70% of their water for outside use. No | | | | acknowledging that states are encouraging people |
| pesticides. Since there are no insects that eat | | | | to install artificial lawns. |
| artificial lawns, you can avoid pesticides and their | | | | 10. Get Ahead of the Curve: We know that as |
| affect on the environment. No fertilizers and that | | | | water shortages become more severe, cities will |
| means no run-off into our lakes and rivers. No | | | | be forced to enact more stringent water |
| lawn mowing. Did you know that a lawnmower | | | | restrictions. To force conservation they have two |
| can pollute as much as 10 late model cars? We | | | | routes. First is to restrict the usage so they limit |
| could go on and on, but you get the point. | | | | the days and times we can water. The second |
| 4. You can't lose your cool! Keeping up with the | | | | method is forced conservation through price |
| Joneses. Artificial lawns are the 'in'. People in the | | | | increases. Look what happened to gasoline |
| front of parades get noticed a lot more than | | | | consumption when the price went to $4.00 per |
| those at the end of the parade. Today, you have | | | | gallon. So if we don't conserve enough, then the |
| an opportunity to 'lead the parade' and at the | | | | cities will simply increase our water rates until we |
| same time do something good for the | | | | do. When we have our next water 'crisis' (and we |
| environment. | | | | intentionally said 'when' and not 'if') your beautiful |
| 5. Warranty: The warranties available today are | | | | lawn will be in jeopardy. Demand will skyrocket |
| the longest yet. Advances in technology and | | | | and the result will be higher prices for artificial |
| materials allow the manufacturers to give their | | | | lawns. You will be able to recognize those with |
| customers warranties for up to 10 years. | | | | artificial lawns because they will be the one with |
| 6. No Maintenance: Fire the guy that mows your | | | | the smiles on their faces and the ones with |
| lawn and sell your lawn mower. The average | | | | beautiful lawns. |
| American spends over 40 hours per year taking | | | | Conclusion: A wise man (my Dad actually) once |
| care of their lawn. Why not add a week of leisure | | | | told me "People want what no one else has or |
| to your life every year? | | | | what everyone else wants". Artificial lawns fit |
| 7. Service with a Smile: Manufacturers have | | | | both categories. |
| become more selective in who they allow to | | | | |