GM and the Campaign for Renewable Fuels

Brent Dewar, General Motors' Vice-President ofProponents of ethanol are very honest in saying
field sales, service and parts while working forthat despite numerous advantages that the
General Motors in Brazil in the 1990s got toethanol fuel can offer it is not a magic wand
experience the country's successful switch fromsaying that it is not as efficient as gasoline. But
oil-based economy to ethanol. Dewar hopes towith the ever increasing danger of global warming
see the same changes to happen in the Unitedcaused by harmful car emissions, efficiency has
States and he believes that NASCAR can help. Hebecome a trivial issue. The important thing is to
is urging officials to consider ethanol as ansave the environment. However, continuous study
alternative fuel solution.and research are conducted to make the ethanol
According to Dewar, "We would embrace it. Weas efficient as gasoline.
think it would be great on a lot of fronts, because"I think the global-warming thing, and all the things
obviously it would send a signal to the public. A lotthat are written about that, a lot more people are
of people don't understand the benefits ofaware of the fact that we do need to do
ethanol."something," said Petty.
The use of renewable fuels are already employedMost American cars run on 90 percent fuel and
by other racing series like for instance the Indy10 percent ethanol blends, in order to function on
Racing League's IndyCar Series will race on 100heavier blends of ethanol, cars have to be
percent ethanol similarly the American LeMansspecially equipped for it. According to Dewar,
Series will race on a 10 percent ethanol blend.technological innovations can help in decreasing the
And today NASCAR has also expressed its desireprice of ethanol. At present, the ethanol used in
to give ethanol a try. Driver Kyle Petty said thatthe US is derived from corn while the ethanol
NASCAR's marketing power might driveused in Brazil came from sugar cane. There are
alternative fuels into the mainstream to helpsome research findings that show certain kinds of
consumers forget the image of hippies terrorizinggrass and even wood chips proving a much
them by putting vegetable oil in their 1980sbetter source for ethanol. Researchers are also
Mercedes. "I think once you start seeingworking to develop enzymes that would break
alternative fuels show up in places like racing anddown waste products into ethanol. Dewar said
places where you least expects them, then youthat in five years time we should expect cars to
think about that guy with the Volkswagen vanliterally run on recycled garbage fuel.
that runs off of whatever," added Petty.It is inspiring to see that the world's largest
NASCAR is once again taking the first stepautomaker and maker of popular car accessories
towards the direction of environmentallike GM car covers, General Motors--- is so
responsibility by taking the lead in utilizing ethanolpassionate in its goal to help the environment.
similar to what it did in the 1980s when itDoes this mean that we will be seeing more
switches from using leaded to unleaded fuel.green GM cars in the future?