| Advertising with the help of planes has become a | | | | from one company to the other but it is based |
| common practice. Unlike other forms of | | | | on the market and the duration of the flight. |
| advertising aerial announcements have a high | | | | Effectiveness of airplane advertising: |
| response time. The need for sky advertising has | | | | Studies have revealed that airplane ads has a high |
| grown by leaps and bounds. | | | | recall and retention rate. Customers tend to |
| Know-how on airplane ads | | | | remember the ad or tend to recall the message |
| Airplane advertising makes use of aircraft to | | | | or product at a higher rate than other forms of |
| display forms of banners and mobile billboards in | | | | advertising. This popular and unusual method of |
| the sky. Nowadays the use of aerobatics | | | | advertising is said to account for the high recall |
| combined with smoke to write words in the sky | | | | rate. The novelty associated with the message |
| is also becoming popular. This form is known as | | | | gives it a high success rate. |
| skywriting. Contemporary forms of aerial | | | | More on pricing |
| announcements usually include banners affixed to | | | | If we compare the price and effectiveness to |
| the tail end or the body of the aircraft. | | | | printed media, road-side billboards or a radio or |
| Cost factor of aerial ads: | | | | television ad then we can say that aerial banner |
| There are many aerial advertising agencies which | | | | towing is really cheap. The aerial advertising rates |
| are into the business of creating aerial ads. People | | | | depend on the frequency and duration of flights |
| definitely agree on the great exposure at a | | | | and there are other costs for the preparation of |
| reasonable price achieved through the aerial | | | | the banner. |
| announcements. The aerial advertising rates vary | | | | |