| CHAPTER 1 | | | | DIFFERENCE BETWEEN STOCKS AND BONDS |
| INTRODUCTION | | | | Sometimes it’s difficult for the new investor |
| Are you bored with the 9 to 5 job? Want | | | | to differentiate the difference between the two. |
| something in your life to change instantly? Want | | | | If I must say so, there are people who have |
| your dreams come true. Your dream of relaxing | | | | been investing for a long time, but still they have |
| in a big house and there is a flow of money in the | | | | not been able to articulate the difference. People |
| form of dividend cheque. Imagine yourself an | | | | think that stocks are more riskier then bonds and |
| owner of a business and watch your company | | | | basically it is true also, |
| grow. | | | | STOCK means ownership of certificates in |
| All of this and much more is now possible by | | | | multiple companies. The price to the stocks will |
| owning STOCKS. | | | | actually depend upon the performance of the |
| In today’s fast moving world , stocks which | | | | company. If company is doing well you will share |
| was always the ball game of the rich and wealthy | | | | the appreciation, but if the company has gone in |
| people , with the trading technologies expanding | | | | loss, then u will equally be sharing the loss. |
| itself , the market has opened its doors to each | | | | BONDS are “credit “given by the investor |
| and all who wish to own stock. | | | | to the company. It’s a kind of loan provided |
| If you wish to multiply your money and want build | | | | to the company to carry on their activities. The |
| wealth then owning stock is the thing for you .But | | | | percentage the investor gets is fixed. |
| before you take the plunge in this deep sea of | | | | The shareholder would stick to the shares even in |
| stock market ,its vital and important for you | | | | bad times and would expect that the company |
| understand about the stocks and how they trade. | | | | would do better in future, but the bondholder is |
| Most people have heard about stocks from | | | | just concerned with his initial amount and the |
| friends or often have overheard a conversation, | | | | interest from the company. |
| like “oh Mr. Shah, did wonders on the stock | | | | It is possible that investor has invested in a small |
| market and now is starting a new firm “or | | | | and a risky company and if the company shuts |
| “Mr. Patel lost ...XYZ amount in the stock | | | | down then the bond holder has to lose his initial |
| market. Though being a very popular topic of | | | | investment as well, but this happens in a rear |
| discussion in most of the places, there is a lot of | | | | case. |
| misconception about it. Everything in life is not | | | | So what would be a wise investment BONDS OR |
| free so even this money building financial tool also | | | | STOCKS? |
| has risk factors in it. | | | | Well. It depends on the person personal decisions |
| The only way is to educate our self and protect | | | | and what is his risk tolerance. Though the ideal |
| our self by investing the money at the right place. | | | | long term portfolio could be a blend of little bit of |
| CHAPTER 2 | | | | both. |
| WHAT ARE STOCKS AND SHARES? | | | | CHAPTER 19 |
| To run a company or a business, you need funds. | | | | FUNDAMENTAL ANALYSIS |
| This capital can either be generated from within | | | | It is always been a difficult and a confusing |
| or one has to be borrowed from outside. | | | | decision as to which stocks to buy. The financial |
| Borrowing the money can always be a very | | | | analysts heavily depend to the Fundamental |
| expensive option , what companies do is give a | | | | analysis at that time. |
| unit of ownership interest in a corporation or a | | | | Fundamental analysis is looking at the basic or the |
| financial asset, which is called a SHARE and the | | | | fundamental financial level. It helps as key to |
| person possessing the share is called SHARE | | | | determine the company’s health and gives |
| HOLDER. | | | | the idea of the value of its stock. Fundamental |
| It does not mean that if a person is | | | | analysis is the cornerstone of investing. Its core |
| SHAREHOLDER he/she gets to make decisions in | | | | objective is to do the financial forecast of the |
| the day to day operations of the business. They | | | | companyv To conduct companies stock |
| get the equal share in the profits of the business | | | | evaluationv To make projections about its |
| in the form of dividends. | | | | business performancev To evaluate its |
| STOCK signifies the ownership on the | | | | managementv To calculate its credit risks. |
| company’s assets and earnings. So in totality | | | | TECHINCAL ANALYSIS |
| SHARES and STOCKS in today’s financial | | | | Technical analysis forecasts the future directions |
| market mean the same thing. | | | | of the prices, through past data and market |
| Normally a layman would buy certain shares and | | | | trend. It ‘ignores’ the actual financial |
| keep it just to earn dividends, where as few | | | | condition of the company, market currency, it |
| investors who want to deal in the stock trading | | | | just solely goes by the “charts “that is |
| would buy and sell them. The prices of the shares | | | | the price and volume information only. It is just |
| keep on rising and falling, so you should d be | | | | not limited to charting but it also considers price |
| prepared to lose your investment anytime. | | | | trends. |
| There are investors in the stock market who | | | | Technical analysts believe that the investors |
| have lost their fortune in it and few have billions. | | | | collectively repeat the behaviors of the investors |
| So what is most important before entering into | | | | who preceded them. While it will take long time |
| the big well of stock market is to educate | | | | for the technical analyst to be picked as the one |
| yourself properly and learn in which shares to | | | | to manage your trade, but certain financial |
| invest which can give you big returns. | | | | institutions and banks are using them as tools. |
| CHAPTER 3 | | | | CHAPTER 20 |
| TYPES OF STOCKS | | | | FAQ ‘Sv If I buy, when should I sell? |
| There are generally 2 types of Stocks. | | | | Stock market is a creature in and of itself. When |
| COMMON STOCK: A common stock also known | | | | will the bull market is going to change to bear |
| as Voting share or an Ordinary share gives the | | | | market is anyone’s guess. Hence, we should |
| right to the shareholder to vote on the corporate | | | | hold the shares which are stable and are moving |
| matters .policy and to elect the Board Members. | | | | up. When you see the company’s shares you |
| Mostly the companies issue Common stocks. The | | | | have taken are dropping, dipping continuously, |
| dividend paid on these stocks is not fixed and | | | | then I guess it is time to abandon the ship from |
| would vary. The return on the Common stocks is | | | | those share, meaning it would be wise to sell |
| much higher than in any other investment, but | | | | those shares which are falling in price.v How |
| this return are with cost as common stock | | | | many shares should I hold? |
| involves maximum risks. If the company goes | | | | If they are fewer the better it is good to be |
| bankrupt or chooses to close down Common | | | | diversified, but you should hold that many share |
| stock holders are only paid after the preferred | | | | that you can manage, and handle on your own. |
| shareholders, bondholders and the creditors are | | | | What is the point of holding 1000 shares and If |
| paid. The biggest benefit of a common stock is its | | | | you cannot know them all… instead it’s |
| can be converted in cash, that is can be liquidities | | | | better to have 25- 30 which are manageable.v |
| very fast. | | | | How can I buy and sell my shares tax efficiently? |
| PREFERED STOCK : A Preferred stock is also | | | | You will be able to do this inside a self select Isa |
| known as known as Preference share or | | | | Most of the brokers provide you with this facility |
| Preferred share, is a higher ranking stock then | | | | where they give you an empty Isa wrapper. You |
| the Common stock, and its terms are negotiated | | | | have to fill it pound 7000 worth of shares and |
| between the company and the investor. Preferred | | | | then trade tax free. All capital gains you make will |
| stock generally does not carry a voting rights but | | | | be tax free.v What are Penny stocks? |
| it does carry priority over the Common stock in | | | | There is no set accepted definition for the Penny |
| payment of dividend and upon liquidation. A | | | | Stock. Some define it as stock priced under 1$ |
| Preferred stock holder has option to convert his | | | | and some say 5$. They are actually type of |
| stock to common stock after predetermined | | | | stock that generally trades at very low value and |
| dates, which are called CONVERTIBLE | | | | market capitalization. They are highly speculative |
| PREFERRED SHARES. | | | | and have high risk due to lack of liquidity. They |
| CHAPTER 4 | | | | are generally traded over the counter (OTC) and |
| WHAT MOVES STOCK PRICES. | | | | on pink sheets.v What is buying on margin? |
| Stock prices are directly related to the | | | | A risky technique where in you are buying stocks |
| company’s earnings, but what exactly makes | | | | with borrowed money from the broker. You can |
| this prices move? There are no hard and fast | | | | term it as a loan from the broker to buy the |
| rules to this. The news report of a specific | | | | stocks. In this it allows the investor to be paid the |
| company would make the investors have more | | | | fractional amount and the rest in borrowed from |
| stocks of it or the negative news can make the | | | | the broker. The broker sets a margin account |
| investors move out of those companies’ | | | | with you and also charges you with brokerage on |
| holdings by selling them. | | | | the loan and you have to pay interest as well. |
| The other reason for the market to sway is | | | | They can also hold the shares as collateral against |
| countries attempt to correct the inflation. | | | | the loan you have taken and can take the stocks, |
| Generally changes the stock prices are affected | | | | if you become a defaulter. |
| if the If the country usually higher or lowers the | | | | . |
| interest rates | | | | CHAPTER 1 |
| According to analyst, amateur investors also can | | | | INTRODUCTION |
| be a reason to move the stock market up and | | | | Are you bored with the 9 to 5 job? Want |
| down. Amateur investors out of inexperience | | | | something in your life to change instantly? Want |
| normally make decisions on press releases or | | | | your dreams come true. Your dream of relaxing |
| rumors | | | | in a big house and there is a flow of money in the |
| The day traders are also considered the major | | | | form of dividend cheque. Imagine yourself an |
| contributor for the ups and downs of the stocks, | | | | owner of a business and watch your company |
| as they generally deal in huge numbers of stock | | | | grow. |
| which affect the stock. | | | | All of this and much more is now possible by |
| 1. If the company’s are able to show that | | | | owning STOCKS. |
| they have met or exceeded their profit margin , | | | | In today’s fast moving world , stocks which |
| the stocks of the company will automatically go | | | | was always the ball game of the rich and wealthy |
| up, but if vice a versa .. If company falls short in | | | | people , with the trading technologies expanding |
| meeting the profit margin the immediate reaction | | | | itself , the market has opened its doors to each |
| of the investors would be to sell the stock | | | | and all who wish to own stock. |
| holdings of that company. | | | | If you wish to multiply your money and want build |
| So to conclude, there is no exact reason for the | | | | wealth then owning stock is the thing for you .But |
| stock prices to move up or down… | | | | before you take the plunge in this deep sea of |
| Success in investing comes not with how and a | | | | stock market ,its vital and important for you |
| dash of luck, but with analytical and cool mind. | | | | understand about the stocks and how they trade. |
| MARKET TREND: BEAR OR BULL!!!! | | | | Most people have heard about stocks from |
| Where these names do came from? | | | | friends or often have overheard a conversation, |
| Remember bears are sluggish and bulls are | | | | like “oh Mr. Shah, did wonders on the stock |
| forceful. The bull flairs its thorns up when tries to | | | | market and now is starting a new firm “or |
| attack its prey and the bear swipes downs, this is | | | | “Mr. Patel lost ...XYZ amount in the stock |
| metaphorically depicted in the stock market. | | | | market. Though being a very popular topic of |
| When the market has trend is upwards it’s | | | | discussion in most of the places, there is a lot of |
| said to be a Bull market and Bear market when | | | | misconception about it. Everything in life is not |
| the trend hits the downward graph. | | | | free so even this money building financial tool also |
| BULL MARKET | | | | has risk factors in it. |
| A bull market trend is associated with increasing | | | | The only way is to educate our self and protect |
| confidence of the investors, and anticipation of | | | | our self by investing the money at the right place. |
| the future rise in the prices which would motivate | | | | CHAPTER 1 |
| the investors to buy the stocks. India’s | | | | INTRODUCTION |
| Mumbai Stock Exchange Index, SUNSEX, was in | | | | Are you bored with the 9 to 5 job? Want |
| the Bull Run for almost five years fro2003 to | | | | something in your life to change instantly? Want |
| 2008. | | | | your dreams come true. Your dream of relaxing |
| BEAR MARKET | | | | in a big house and there is a flow of money in the |
| A Bear market is a steady drop in the stock | | | | form of dividend cheque. Imagine yourself an |
| market over a period of time. It is accompanied | | | | owner of a business and watch your company |
| by pessimistic approach taken by the investors | | | | grow. |
| anticipating future down fall in the prices and | | | | All of this and much more is now possible by |
| hence starts selling the shares. No specific | | | | owning STOCKS. |
| definition is available for the Bear market. But one | | | | In today’s fast moving world , stocks which |
| generally accepted measure is a price decline of | | | | was always the ball game of the rich and wealthy |
| 15 % over a two month period of time. | | | | people , with the trading technologies expanding |
| CHAPTER 5 | | | | itself , the market has opened its doors to each |
| STOCKMARKETS | | | | and all who wish to own stock. |
| A stock market is a public for trading of the | | | | If you wish to multiply your money and want build |
| company stock at an agreed price. It is | | | | wealth then owning stock is the thing for you .But |
| considered the fast way to get the money from | | | | before you take the plunge in this deep sea of |
| an individual and give it to the company that | | | | stock market ,its vital and important for you |
| needs it. | | | | understand about the stocks and how they trade. |
| The concept of stock trading comes from way | | | | Most people have heard about stocks from |
| back in 1600 , when the East India Company was | | | | friends or often have overheard a conversation, |
| launched, it needed money from the people for | | | | like “oh Mr. Shah, did wonders on the stock |
| their voyages, without any guarantee of return | | | | market and now is starting a new firm “or |
| .hence they approached the investors to whom | | | | “Mr. Patel lost ...XYZ amount in the stock |
| they gave shares in return of the cash. | | | | market. Though being a very popular topic of |
| The idea was that the risk would be shared and | | | | discussion in most of the places, there is a lot of |
| divided among the investors, no fixed returns | | | | misconception about it. Everything in life is not |
| would be paid to them but if company progressed | | | | free so even this money building financial tool also |
| and did well then the investors will be benefited. | | | | has risk factors in it. |
| The idea worked and the investors made profits | | | | The only way is to educate our self and protect |
| and by the end of 17th century many more were | | | | our self by investing the money at the right place. |
| entering the ball game of trade. | | | | CHAPTER 2 |
| In 1801 the LSE (LONDON STOCK EXCHANGE) | | | | WHAT ARE STOCKS AND SHARES? |
| was formulated, the systems were formulated | | | | To run a company or a business, you need funds. |
| and there was no looking back after that. LSE | | | | This capital can either be generated from within |
| also runs AIM (Alternative investment Market) for | | | | or one has to be borrowed from outside. |
| the young companies as “starter market | | | | Borrowing the money can always be a very |
| “ | | | | expensive option , what companies do is give a |
| Today, along with Britain, LSE runs the biggest | | | | unit of ownership interest in a corporation or a |
| exchange with 1800 + companies, which is called | | | | financial asset, which is called a SHARE and the |
| the “main market “. | | | | person possessing the share is called SHARE |
| CHAPTER 6 | | | | HOLDER. |
| STOCK EXCHANGES | | | | It does not mean that if a person is |
| WHY DO COMPANIES LIST ON THEM? | | | | SHAREHOLDER he/she gets to make decisions in |
| Stock Exchange is an organization or a | | | | the day to day operations of the business. They |
| corporation which helps in trading of stocks to | | | | get the equal share in the profits of the business |
| investors and stock brokers. The main aim of | | | | in the form of dividends. |
| listing the companies on stock exchange could be | | | | STOCK signifies the ownership on the |
| Raising Capital for the businesses | | | | company’s assets and earnings. So in totality |
| Mobilizing Savings for further Investment and | | | | SHARES and STOCKS in today’s financial |
| Facilitating Companies Growth | | | | market mean the same thing. |
| NYSE | | | | Normally a layman would buy certain shares and |
| The biggest and the most prestigious stock | | | | keep it just to earn dividends, where as few |
| exchange is the NYSE ( NEW YORK STOCK | | | | investors who want to deal in the stock trading |
| EXCHANGE) .NYSE came in existence way back | | | | would buy and sell them. The prices of the shares |
| in 1972 , when 24 New York stockbrokers and | | | | keep on rising and falling, so you should d be |
| merchants got together | | | | prepared to lose your investment anytime. |
| Sign the Buttonwood Agreement. | | | | There are investors in the stock market who |
| NYSE is first exchange of its kind and trades in | | | | have lost their fortune in it and few have billions. |
| the open outcry system. Each stock is traded | | | | So what is most important before entering into |
| by a specialist (who is the employee of NYSE) on | | | | the big well of stock market is to educate |
| a specific location on the trading floor. This | | | | yourself properly and learn in which shares to |
| specialist actually works as auctioneer between | | | | invest which can give you big returns. |
| buyer and the seller in particular stock. This type | | | | CHAPTER 3 |
| of trading makes NYSE different from other | | | | TYPES OF STOCKS |
| exchanges which are totally dependent on | | | | There are generally 2 types of Stocks. |
| electronic devices. | | | | COMMON STOCK: A common stock also known |
| Today with changing times half of NYSE is also | | | | as Voting share or an Ordinary share gives the |
| trading on electronic devices, and is come out of | | | | right to the shareholder to vote on the corporate |
| the Stone Age. | | | | matters .policy and to elect the Board Members. |
| NASDAQ | | | | Mostly the companies issue Common stocks. The |
| The NASDAQ (NATIONAL ASSOCIATION of | | | | dividend paid on these stocks is not fixed and |
| SECURITIES DEALERS AUTOMATED | | | | would vary. The return on the Common stocks is |
| QUOTATION) is the second type of exchange | | | | much higher than in any other investment, but |
| and the largest electronic screen based trading | | | | this return are with cost as common stock |
| market of United States of America. The | | | | involves maximum risks. If the company goes |
| exchange does not have central locations of | | | | bankrupt or chooses to close down Common |
| specialist, neither do they floor trading. The entire | | | | stock holders are only paid after the preferred |
| trading is done through computers and | | | | shareholders, bondholders and the creditors are |
| telecommunications. | | | | paid. The biggest benefit of a common stock is its |
| AMEX | | | | can be converted in cash, that is can be liquidities |
| The third largest exchange of America is the | | | | very fast. |
| AMEX (AMERICAN STOCK EXCHANGE), which | | | | PREFERED STOCK : A Preferred stock is also |
| has been taken over by NASD (parent company | | | | known as known as Preference share or |
| of NASDAQ) in 1998. | | | | Preferred share, is a higher ranking stock then |
| OTHER EXCHANGES | | | | the Common stock, and its terms are negotiated |
| There are many other stock exchanges around | | | | between the company and the investor. Preferred |
| the world. Almost all countries have stock | | | | stock generally does not carry a voting rights but |
| exchanges, with Americas stock exchange being | | | | it does carry priority over the Common stock in |
| undoubtedly be the largest. | | | | payment of dividend and upon liquidation. A |
| List of other exchanges, | | | | Preferred stock holder has option to convert his |
| LONDON STOCK EXCHANGE | | | | stock to common stock after predetermined |
| HONG KON GSTOCK EXCHANCE | | | | dates, which are called CONVERTIBLE |
| MUMBAI STOCK EXCHANGE | | | | PREFERRED SHARES. |
| JOHENSBURG SECURITIES EXCHANGE | | | | CHAPTER 4 |
| And the list can go on………… | | | | WHAT MOVES STOCK PRICES. |
| CHAPTER 7 | | | | Stock prices are directly related to the |
| WHAT ARE STCOK INDEXES | | | | company’s earnings, but what exactly makes |
| A stock market index is a method of measuring | | | | this prices move? There are no hard and fast |
| a section of stock market. Statistical indicator | | | | rules to this. The news report of a specific |
| used in measurement and reporting changes in | | | | company would make the investors have more |
| the market value of group of stocks. By | | | | stocks of it or the negative news can make the |
| measuring the performance of a one company | | | | investors move out of those companies’ |
| based on the performance of other companies in | | | | holdings by selling them. |
| the same type of business, which will help the | | | | The other reason for the market to sway is |
| investors to make best investment. | | | | countries attempt to correct the inflation. |
| Major types of stock indices:- | | | | Generally changes the stock prices are affected |
| There stock indices may classified in many ways. | | | | if the If the country usually higher or lowers the |
| GLOBAL market index includes all types of | | | | interest rates |
| companies irrespective of where they are | | | | According to analyst, amateur investors also can |
| domiciled or traded. The 2 best examples of such | | | | be a reason to move the stock market up and |
| index are MSCI WORLD and S&P GLOBAL | | | | down. Amateur investors out of inexperience |
| 100. | | | | normally make decisions on press releases or |
| NATION market index indicates the performance | | | | rumors |
| of a stock exchange of a nation and reflects the | | | | The day traders are also considered the major |
| economy of the country. The examples of such | | | | contributor for the ups and downs of the stocks, |
| index are the INDIAN SUNSEX and the JAPANESE | | | | as they generally deal in huge numbers of stock |
| NIKKEI 225 | | | | which affect the stock. |
| More specialized indices comprise of tracking the | | | | 1. If the company’s are able to show that |
| performance of the certain sector of the market, | | | | they have met or exceeded their profit margin , |
| the example is MORGAN STANLEY BOITECH | | | | the stocks of the company will automatically go |
| INDEX, it comprises of 36 American companies | | | | up, but if vice a versa .. If company falls short in |
| under biotechnology industry | | | | meeting the profit margin the immediate reaction |
| Other indexes may track the companies from its | | | | of the investors would be to sell the stock |
| size, or a certain type of management etc. | | | | holdings of that company. |
| Weighting | | | | So to conclude, there is no exact reason for the |
| The index can be also classified under the criteria | | | | stock prices to move up or down… |
| as to how is it priced | | | | Success in investing comes not with how and a |
| PRICE WEIGHTED INDEX also known as equal | | | | dash of luck, but with analytical and cool mind. |
| dollar weighted index, each component stock | | | | MARKET TREND: BEAR OR BULL!!!! |
| contributes only to its price when determine the | | | | Where these names do came from? |
| overall value. The size of the company or the | | | | Remember bears are sluggish and bulls are |
| volume in which its trading is not taken into | | | | forceful. The bull flairs its thorns up when tries to |
| considerations, hence evens a slight up or down in | | | | attack its prey and the bear swipes downs, this is |
| a single company highly influences the index | | | | metaphorically depicted in the stock market. |
| CAPITALIZED WEIGHTED INDEX also known as | | | | When the market has trend is upwards it’s |
| market value weighted index, whose components | | | | said to be a Bull market and Bear market when |
| are weighted according to the total market value | | | | the trend hits the downward graph. |
| of their outstanding shares. The impact of the | | | | BULL MARKET |
| component’s price change is proportional to | | | | A bull market trend is associated with increasing |
| the issues overall market value. | | | | confidence of the investors, and anticipation of |
| CHAPTER 8 | | | | the future rise in the prices which would motivate |
| HOW DO I BUY AND SELL SHARES? | | | | the investors to buy the stocks. India’s |
| In ancient days buying and selling stocks/shares | | | | Mumbai Stock Exchange Index, SUNSEX, was in |
| was the privilege of the rich , who with the help | | | | the Bull Run for almost five years fro2003 to |
| of certain share brokers use to buy and sell | | | | 2008. |
| shares and among those few , the ones who had | | | | BEAR MARKET |
| the inside information of the companies use to | | | | A Bear market is a steady drop in the stock |
| mint most money. | | | | market over a period of time. It is accompanied |
| But the today’s internet age, the entire | | | | by pessimistic approach taken by the investors |
| information is available to the common man, | | | | anticipating future down fall in the prices and |
| making him pretty much the part of this never | | | | hence starts selling the shares. No specific |
| ending market. As now most of the information is | | | | definition is available for the Bear market. But one |
| available on the internet, the stock brokers give | | | | generally accepted measure is a price decline of |
| their services with no frills attached , meaning you | | | | 15 % over a two month period of time. |
| tell them which shares you want to buy or sell | | | | CHAPTER 5 |
| and they would do exactly the same , no advice | | | | STOCKMARKETS |
| given . | | | | A stock market is a public for trading of the |
| There are big stocks brokers like Barclays, | | | | company stock at an agreed price. It is |
| Brennan etc who charge for the service their | | | | considered the fast way to get the money from |
| certain amount of commission for each deal, and | | | | an individual and give it to the company that |
| also few brokers charge you yearly and quarterly | | | | needs it. |
| fee just to keep your account open and do the | | | | The concept of stock trading comes from way |
| dealing on your behalf. | | | | back in 1600 , when the East India Company was |
| Investors buy shares only for the purpose of | | | | launched, it needed money from the people for |
| income in forms of dividend, and then they should | | | | their voyages, without any guarantee of return |
| scrutinize properly and buy such shares that yield | | | | .hence they approached the investors to whom |
| the most dividends. | | | | they gave shares in return of the cash. |
| Some investors are not interested in income but | | | | The idea was that the risk would be shared and |
| are more inclined towards capital growth, hence | | | | divided among the investors, no fixed returns |
| when the share price increases in anticipation that | | | | would be paid to them but if company progressed |
| the company will yield more profits in future and | | | | and did well then the investors will be benefited. |
| which will affect the increase in the dividend | | | | The idea worked and the investors made profits |
| payments… hence investors who are interested | | | | and by the end of 17th century many more were |
| in capital growth, should invest in share that are | | | | entering the ball game of trade. |
| expected to yield huge dividends in future. | | | | In 1801 the LSE (LONDON STOCK EXCHANGE) |
| CHAPTER 9 | | | | was formulated, the systems were formulated |
| WHAT TYPE OF TRADER ARE YOU? | | | | and there was no looking back after that. LSE |
| Each individual who is the stock market and is | | | | also runs AIM (Alternative investment Market) for |
| intending to make money has to identify himself | | | | the young companies as “starter market |
| from the various trader types he falls into and | | | | “ |
| has to utilize that strategy. | | | | Today, along with Britain, LSE runs the biggest |
| The following are the types of traders, | | | | exchange with 1800 + companies, which is called |
| POSITION TRADERS | | | | the “main market “. |
| Most investors fall in this category, as they buy | | | | CHAPTER 6 |
| stocks and hold them for months and years | | | | STOCK EXCHANGES |
| expecting to get more profits out of it. | | | | WHY DO COMPANIES LIST ON THEM? |
| Institutional investors, mutual funds and | | | | Stock Exchange is an organization or a |
| investment banks are interested in such stocks | | | | corporation which helps in trading of stocks to |
| which yield profits in long term. They concentrate | | | | investors and stock brokers. The main aim of |
| more on the financial strength of the company | | | | listing the companies on stock exchange could be |
| and not in technicalities. | | | | Raising Capital for the businesses |
| SWING TRADERS. | | | | Mobilizing Savings for further Investment and |
| These are the traders who look for the fast | | | | Facilitating Companies Growth |
| movement in the market. Fast buying and selling , | | | | NYSE |
| and in this short term of holding shares these | | | | The biggest and the most prestigious stock |
| types of traders make lots of wins and losses | | | | exchange is the NYSE ( NEW YORK STOCK |
| .They have the fast profit making mentality , | | | | EXCHANGE) .NYSE came in existence way back |
| they have high risk to reward ratio. | | | | in 1972 , when 24 New York stockbrokers and |
| DAY TRADERS. | | | | merchants got together |
| The stock market moves up and down every | | | | Sign the Buttonwood Agreement. |
| day and these types of traders make the most | | | | NYSE is first exchange of its kind and trades in |
| and capture the big portion of the move. He does | | | | the open outcry system. Each stock is traded |
| not believe in keeping the stocks for more period | | | | by a specialist (who is the employee of NYSE) on |
| of time like position and swing traders. He uses | | | | a specific location on the trading floor. This |
| the stock market as source of income and not | | | | specialist actually works as auctioneer between |
| investment. | | | | buyer and the seller in particular stock. This type |
| CHAPTER 10 | | | | of trading makes NYSE different from other |
| INVESTING | | | | exchanges which are totally dependent on |
| PICKING STOCKS AND PLANNIGN TRADES | | | | electronic devices. |
| Stock picking in many ways is as good as | | | | Today with changing times half of NYSE is also |
| choosing a spouse for you. There are lots of | | | | trading on electronic devices, and is come out of |
| options available to you if you have money. Once | | | | the Stone Age. |
| you have decided that you want to invest in | | | | NASDAQ |
| shares, the biggest question which comes to the | | | | The NASDAQ (NATIONAL ASSOCIATION of |
| mind is how to I buy stocks? How do I plan my | | | | SECURITIES DEALERS AUTOMATED |
| trades? | | | | QUOTATION) is the second type of exchange |
| It is up to you to decide in which category of | | | | and the largest electronic screen based trading |
| investors you want to be and which strategy you | | | | market of United States of America. The |
| would follow | | | | exchange does not have central locations of |
| GROWTH INVESTING STRATEGY | | | | specialist, neither do they floor trading. The entire |
| IF you are kind of optimistic investor, then this | | | | trading is done through computers and |
| strategy is good for you. Here the investor | | | | telecommunications. |
| foresees the growth of the company’s | | | | AMEX |
| earnings and invests in it. This type of strategy is | | | | The third largest exchange of America is the |
| considered to the best for beginners in the stock | | | | AMEX (AMERICAN STOCK EXCHANGE), which |
| market. | | | | has been taken over by NASD (parent company |
| VALUE INVESTING STRATEGY | | | | of NASDAQ) in 1998. |
| Benjamin Graham and David Dodd both | | | | OTHER EXCHANGES |
| professors at Columbia Business School, and | | | | There are many other stock exchanges around |
| professors too many big investors, are known as | | | | the world. Almost all countries have stock |
| FATHER of this strategy. | | | | exchanges, with Americas stock exchange being |
| In this strategy, the investors tend to buy stocks | | | | undoubtedly be the largest. |
| whose price has recently fallen and are available | | | | List of other exchanges, |
| at cheap prices. But you have to be careful, value | | | | LONDON STOCK EXCHANGE |
| investing does not mean “JUNK | | | | HONG KON GSTOCK EXCHANCE |
| “.Investors has to do their homework on the | | | | MUMBAI STOCK EXCHANGE |
| companies, and distinguish between the value | | | | JOHENSBURG SECURITIES EXCHANGE |
| company and the companies with declining prices. | | | | And the list can go on………… |
| The company should have its fundamentals | | | | CHAPTER 7 |
| healthy to prove its worth. | | | | WHAT ARE STCOK INDEXES |
| DIVIDEND INVESTING STRATEGY | | | | A stock market index is a method of measuring |
| In this strategy the investors, buys stocks which | | | | a section of stock market. Statistical indicator |
| pay dividends regularly to them on quarterly or | | | | used in measurement and reporting changes in |
| yearly basis... The choice of companies in this | | | | the market value of group of stocks. By |
| strategy should be sound and healthy. This | | | | measuring the performance of a one company |
| strategy may not be the sexist strategy, but in | | | | based on the performance of other companies in |
| the long run, this time tested investment strategy | | | | the same type of business, which will help the |
| would definitely yield returns. | | | | investors to make best investment. |
| CREATING A STOCK TRADING PLAN | | | | Major types of stock indices:- |
| If you want to build your wealth, keep your | | | | There stock indices may classified in many ways. |
| wealth and grow your wealth you should have a | | | | GLOBAL market index includes all types of |
| solid Stock Trading Plan .A stock trading plan is a | | | | companies irrespective of where they are |
| fixed set of rules and actions which formulate | | | | domiciled or traded. The 2 best examples of such |
| your trading strategy. Every trade you do should | | | | index are MSCI WORLD and S&P GLOBAL |
| be governed by your trading plan. | | | | 100. |
| Your trade plan is your road map to tell yourself | | | | NATION market index indicates the performance |
| and affirm yourself and reach your goals. | | | | of a stock exchange of a nation and reflects the |
| You will have to consider certain criteria for your | | | | economy of the country. The examples of such |
| plan like, | | | | index are the INDIAN SUNSEX and the JAPANESE |
| 1. the timing | | | | NIKKEI 225 |
| 2. Price of the stock | | | | More specialized indices comprise of tracking the |
| 3. Current news about the stock | | | | performance of the certain sector of the market, |
| 4. Liquidity of the stocks | | | | the example is MORGAN STANLEY BOITECH |
| 5. How long to keep the stock i.e. to hold them | | | | INDEX, it comprises of 36 American companies |
| 6. When to sell the stock | | | | under biotechnology industry |
| 7. What to do when the prices of the stock does | | | | Other indexes may track the companies from its |
| not move. Etc | | | | size, or a certain type of management etc. |
| You can think of other aspects as well, but the | | | | Weighting |
| above is the major point s you have to consider. | | | | The index can be also classified under the criteria |
| Once you have made a plan, mock run of the | | | | as to how is it priced |
| plan in the stock market which will help you to | | | | PRICE WEIGHTED INDEX also known as equal |
| know if your plan is effective or it needs | | | | dollar weighted index, each component stock |
| amendments. | | | | contributes only to its price when determine the |
| CHAPTER 11 | | | | overall value. The size of the company or the |
| THE MECHANICS – PLACING THE ORDER | | | | volume in which its trading is not taken into |
| STEP 1 | | | | considerations, hence evens a slight up or down in |
| OPENING A SHARE DEALING ACCOUNT | | | | a single company highly influences the index |
| Once you have decided that you want to deal in | | | | CAPITALIZED WEIGHTED INDEX also known as |
| shares, you have to open a standard share | | | | market value weighted index, whose components |
| dealing account, which usually is free. The basic | | | | are weighted according to the total market value |
| share dealing account offers certain services for | | | | of their outstanding shares. The impact of the |
| free , that means “ No ADVICE “ they | | | | component’s price change is proportional to |
| would simply buy or sell as per instructions given. | | | | the issues overall market value. |
| They allow you to trade over the phone or thru | | | | CHAPTER 8 |
| internet | | | | HOW DO I BUY AND SELL SHARES? |
| If you have opened an account with your broker | | | | In ancient days buying and selling stocks/shares |
| then you have to send them money stating which | | | | was the privilege of the rich , who with the help |
| and how many shares you want to buy. They | | | | of certain share brokers use to buy and sell |
| would charge you certain brokerage fees for their | | | | shares and among those few , the ones who had |
| services. Also few of them charge trading fee, if | | | | the inside information of the companies use to |
| there is no activity for a certain period of time as | | | | mint most money. |
| inactivity fee. | | | | But the today’s internet age, the entire |
| If you are trading through a web site, then it | | | | information is available to the common man, |
| would ask for a username in which you want to | | | | making him pretty much the part of this never |
| open an account and then a password, that’s | | | | ending market. As now most of the information is |
| it and you are on. Once you put the username | | | | available on the internet, the stock brokers give |
| and the password , it would ask you which | | | | their services with no frills attached , meaning you |
| companies shares you want to buy, how much | | | | tell them which shares you want to buy or sell |
| you want to buy it would then give you a share | | | | and they would do exactly the same , no advice |
| quote , if acceptable to you .they get their | | | | given . |
| research on the trading charts and | | | | There are big stocks brokers like Barclays, |
| You can always think and come back again. If the | | | | Brennan etc who charge for the service their |
| quote is acceptable to you u confirms it and in | | | | certain amount of commission for each deal, and |
| return you will get an email confirmation by the | | | | also few brokers charge you yearly and quarterly |
| broker and the deal is done. | | | | fee just to keep your account open and do the |
| Yes, it sounds a little tensed but you will get use | | | | dealing on your behalf. |
| to it over a period of time. | | | | Investors buy shares only for the purpose of |
| CHAPTER 12 | | | | income in forms of dividend, and then they should |
| RESEARCH STOCKS | | | | scrutinize properly and buy such shares that yield |
| STEP2 | | | | the most dividends. |
| RESEARCH STOCKS | | | | Some investors are not interested in income but |
| It is very important that you do proper research | | | | are more inclined towards capital growth, hence |
| on the stock because the stock markets behave | | | | when the share price increases in anticipation that |
| in weird ways and you should have proper | | | | the company will yield more profits in future and |
| knowledge to it. Never buy the stocks at random, | | | | which will affect the increase in the dividend |
| as the market is not random and it works on lots | | | | payments… hence investors who are interested |
| of principles and attributes. If you want to | | | | in capital growth, should invest in share that are |
| succeed in the stock market you have to do | | | | expected to yield huge dividends in future. |
| proper research. Either you do the research on | | | | CHAPTER 9 |
| your own or you can hire someone to do it for | | | | WHAT TYPE OF TRADER ARE YOU? |
| you. | | | | Each individual who is the stock market and is |
| 5 VITAL ISSUES | | | | intending to make money has to identify himself |
| - Fundamentals about the company. How is the | | | | from the various trader types he falls into and |
| company doing, is it a profit making company and | | | | has to utilize that strategy. |
| a sound company. | | | | The following are the types of traders, |
| - What is the price history of the stocks of that | | | | POSITION TRADERS |
| company, i.e. how much are the investors paying | | | | Most investors fall in this category, as they buy |
| for the stocks. | | | | stocks and hold them for months and years |
| - Price target is also a vital factor; you have to | | | | expecting to get more profits out of it. |
| see how much the investors would pay for the | | | | Institutional investors, mutual funds and |
| stocks in future. | | | | investment banks are interested in such stocks |
| - What catalysts would change the investor’s | | | | which yield profits in long term. They concentrate |
| perception of the stock? | | | | more on the financial strength of the company |
| - The most important of all compare the stocks | | | | and not in technicalities. |
| with others in the same industry. | | | | SWING TRADERS. |
| So, to sum up we can say that it’s important | | | | These are the traders who look for the fast |
| that as an investor you should have understanding | | | | movement in the market. Fast buying and selling , |
| of wider markets trends, knowledge of individual | | | | and in this short term of holding shares these |
| sectors. Also you should be able to analyze the | | | | types of traders make lots of wins and losses |
| financial records. You should not be able to have | | | | .They have the fast profit making mentality , |
| access to rumors and upcoming deals. Last but | | | | they have high risk to reward ratio. |
| the most important is No emotional bias, generally | | | | DAY TRADERS. |
| this last point is overlooked. | | | | The stock market moves up and down every |
| Research before buying the shares; this can be | | | | day and these types of traders make the most |
| done in many ways, | | | | and capture the big portion of the move. He does |
| - Go through the TV SHOWS and the | | | | not believe in keeping the stocks for more period |
| newspapers, they have all the details of the | | | | of time like position and swing traders. He uses |
| shares which are doing well. | | | | the stock market as source of income and not |
| - Take valuable tips from friends and family | | | | investment. |
| members who have the knowledge of the | | | | CHAPTER 10 |
| subject, | | | | INVESTING |
| - Never take any decision in HASTE and do not | | | | PICKING STOCKS AND PLANNIGN TRADES |
| ignore any ADVICE. | | | | Stock picking in many ways is as good as |
| - Full service brokers also help to do the research, | | | | choosing a spouse for you. There are lots of |
| they hire the stock analysts and they in turn find | | | | options available to you if you have money. Once |
| out which would be the ideal stocks purchase for | | | | you have decided that you want to invest in |
| the client. They charge a specific fee for their | | | | shares, the biggest question which comes to the |
| services. | | | | mind is how to I buy stocks? How do I plan my |
| - Interviews of the owners, CEO’S, directors | | | | trades? |
| etc also are helpful as they normally give the | | | | It is up to you to decide in which category of |
| correct synopsis of their company. | | | | investors you want to be and which strategy you |
| - In today’s world the internet technology has | | | | would follow |
| made the things easier for the investors to the | | | | GROWTH INVESTING STRATEGY |
| research on their fingertips, they can research on | | | | IF you are kind of optimistic investor, then this |
| trading charts and platforms. Some of these | | | | strategy is good for you. Here the investor |
| charts are available for free and some have costs | | | | foresees the growth of the company’s |
| attached to it. | | | | earnings and invests in it. This type of strategy is |
| It is of very important that you get all relevant | | | | considered to the best for beginners in the stock |
| and correct information on time so as to grow in | | | | market. |
| the market and make maximum profits. You | | | | VALUE INVESTING STRATEGY |
| should be aware of that in the stock trading | | | | Benjamin Graham and David Dodd both |
| wrong and unreliable information is very | | | | professors at Columbia Business School, and |
| dangerous. | | | | professors too many big investors, are known as |
| CHAPTER 13 | | | | FATHER of this strategy. |
| HOW TO READ QUOTES | | | | In this strategy, the investors tend to buy stocks |
| HOW TO READ SHARE QUOTES IN | | | | whose price has recently fallen and are available |
| NEWSPAPERS / INTERNET | | | | at cheap prices. But you have to be careful, value |
| Most of the people track their stock trades in the | | | | investing does not mean “JUNK |
| business sections of the newspaper or on the | | | | “.Investors has to do their homework on the |
| internet. The information provided on the stock | | | | companies, and distinguish between the value |
| table is the most current data available. | | | | company and the companies with declining prices. |
| The stock table looks something like below | | | | The company should have its fundamentals |
| STEP1 | | | | healthy to prove its worth. |
| Column 1 and 2 are the 52 WEEK High and Low | | | | DIVIDEND INVESTING STRATEGY |
| – This is the highest and the lowest price paid | | | | In this strategy the investors, buys stocks which |
| for the single stock over the last 52 weeks i.e. | | | | pay dividends regularly to them on quarterly or |
| one year. | | | | yearly basis... The choice of companies in this |
| STEP 2 | | | | strategy should be sound and healthy. This |
| Column 3 is the Companies name and the Type | | | | strategy may not be the sexist strategy, but in |
| of stock – This column lists the name of the | | | | the long run, this time tested investment strategy |
| company. If there are no special letters or | | | | would definitely yield returns. |
| numbers following the name it is considered to be | | | | CREATING A STOCK TRADING PLAN |
| a common stock, but For example “pf” is | | | | If you want to build your wealth, keep your |
| return then it means the preferred stock, | | | | wealth and grow your wealth you should have a |
| different symbols imply different types of stocks. | | | | solid Stock Trading Plan .A stock trading plan is a |
| Step 3 | | | | fixed set of rules and actions which formulate |
| Column 4 is the Ticker Symbol (SYM) – This | | | | your trading strategy. Every trade you do should |
| is the unique alphabetic name which identifies the | | | | be governed by your trading plan. |
| stock issued by the firm. If you are looking for | | | | Your trade plan is your road map to tell yourself |
| the stocks quotes online you should search for | | | | and affirm yourself and reach your goals. |
| the company by the Ticker Symbol. | | | | You will have to consider certain criteria for your |
| STEP 4 | | | | plan like, |
| Column 5 is the Dividend per Share – This | | | | 1. the timing |
| indicated the annual dividend paid for each share, | | | | 2. Price of the stock |
| but if the space is blank then the company is not | | | | 3. Current news about the stock |
| paying any dividends. | | | | 4. Liquidity of the stocks |
| STEP5 | | | | 5. How long to keep the stock i.e. to hold them |
| Column 6 is the Dividend Yield –This is the | | | | 6. When to sell the stock |
| percentage return on the dividend. Some | | | | 7. What to do when the prices of the stock does |
| companies do not pay dividends regularly; the | | | | not move. Etc |
| Board of Directors decides how much to pay on | | | | You can think of other aspects as well, but the |
| quarterly basis calculated on annual dividend of the | | | | above is the major point s you have to consider. |
| share divided by the price per share. | | | | Once you have made a plan, mock run of the |
| STEP 6 | | | | plan in the stock market which will help you to |
| Column 7 is the Price/ Earnings Ratio –Mostly | | | | know if your plan is effective or it needs |
| commonly known as P/E, this is calculated the | | | | amendments. |
| current stocks prices by earnings per share from | | | | CHAPTER 11 |
| the last 4 quarters. The higher the P/E, the more | | | | THE MECHANICS – PLACING THE ORDER |
| investors are paying for the company’s | | | | STEP 1 |
| potential. | | | | OPENING A SHARE DEALING ACCOUNT |
| STEP 7 | | | | Once you have decided that you want to deal in |
| Column 8 is the Trading Volume –The figures | | | | shares, you have to open a standard share |
| shows the total number of shares traded for the | | | | dealing account, which usually is free. The basic |
| day, listed in hundreds. To get the actual number | | | | share dealing account offers certain services for |
| traded add”00” to the end of the | | | | free , that means “ No ADVICE “ they |
| numbers listed or multiply the number in the | | | | would simply buy or sell as per instructions given. |
| column by 100 | | | | They allow you to trade over the phone or thru |
| STEP 8 | | | | internet |
| Column 9 and 10 are the Days High and Low | | | | If you have opened an account with your broker |
| – This indicates the maximum and the | | | | then you have to send them money stating which |
| minimum people have paid for the stock in a day | | | | and how many shares you want to buy. They |
| STEP 9 | | | | would charge you certain brokerage fees for their |
| Column 11 is the Close – The close is the last | | | | services. Also few of them charge trading fee, if |
| trading price recorded at the end of the day, i.e. | | | | there is no activity for a certain period of time as |
| at market close. | | | | inactivity fee. |
| STEP 10 | | | | If you are trading through a web site, then it |
| Column is 12 is the Net Change – This is the | | | | would ask for a username in which you want to |
| dollar value change in the stock price then the last | | | | open an account and then a password, that’s |
| day’s closing price. If the + (positive) sign | | | | it and you are on. Once you put the username |
| indicates rise and a - (negative) sign indicates a | | | | and the password , it would ask you which |
| drop in the price. | | | | companies shares you want to buy, how much |
| CHAPTER 14 | | | | you want to buy it would then give you a share |
| HOW TO BUY SHARES? | | | | quote , if acceptable to you .they get their |
| We have already discussed this before, but just | | | | research on the trading charts and |
| to refresh it further, in ancient days dealing in | | | | You can always think and come back again. If the |
| trade market was only the privilege of the rich | | | | quote is acceptable to you u confirms it and in |
| people, but now it is not so a common man is | | | | return you will get an email confirmation by the |
| also a part of the trade market. | | | | broker and the deal is done. |
| You can buy shares through any of the following | | | | Yes, it sounds a little tensed but you will get use |
| ways | | | | to it over a period of time. |
| Stock broking through bank, custom stock | | | | CHAPTER 12 |
| brokers over the telephone or on line trading | | | | RESEARCH STOCKS |
| through internet. | | | | STEP2 |
| If you have no idea how to go about investing | | | | RESEARCH STOCKS |
| and really need a lots of help then in that | | | | It is very important that you do proper research |
| circumstances , you can go for ADVISORY | | | | on the stock because the stock markets behave |
| SERVICE , where in the stock broker looks in to | | | | in weird ways and you should have proper |
| you individual account and advices you on buying | | | | knowledge to it. Never buy the stocks at random, |
| and selling | | | | as the market is not random and it works on lots |
| But , if you wish to hand over the entire thing to | | | | of principles and attributes. If you want to |
| someone else, then in that case you can go for | | | | succeed in the stock market you have to do |
| DISCREATIONARY SERVICE, in this there is | | | | proper research. Either you do the research on |
| certain strategy between you and the broker | | | | your own or you can hire someone to do it for |
| which is agreed upon and the stock broker takes | | | | you. |
| all the decisions of buying and selling on your | | | | 5 VITAL ISSUES |
| behalf with your money. This type of service risk | | | | - Fundamentals about the company. How is the |
| factor is more. | | | | company doing, is it a profit making company and |
| You can categorize the brokers in two major | | | | a sound company. |
| types, | | | | - What is the price history of the stocks of that |
| Discount brokers - these brokers will collect a | | | | company, i.e. how much are the investors paying |
| certain amount of annual fee form you and will | | | | for the stocks. |
| only carry out what has been told to them, over | | | | - Price target is also a vital factor; you have to |
| the phone, in person or on the internet. They | | | | see how much the investors would pay for the |
| would give ZERO advice to you. | | | | stocks in future. |
| Full Service brokers- these brokers give you | | | | - What catalysts would change the investor’s |
| recommendations and advices on which stocks | | | | perception of the stock? |
| are good to buy, which will yield profits and which | | | | - The most important of all compare the stocks |
| stocks are overvalued. They provided these | | | | with others in the same industry. |
| services with a little higher fees and sometimes | | | | So, to sum up we can say that it’s important |
| even commissions | | | | that as an investor you should have understanding |
| CHAPTER 15 | | | | of wider markets trends, knowledge of individual |
| HOW TO PICK A BROKER | | | | sectors. Also you should be able to analyze the |
| Now, the question arises is HOW DO I PICK | | | | financial records. You should not be able to have |
| BROKER? | | | | access to rumors and upcoming deals. Last but |
| You should first decide whether you want a | | | | the most important is No emotional bias, generally |
| telephoning broker or he should be an online | | | | this last point is overlooked. |
| broker as well. Then next you should find the | | | | Research before buying the shares; this can be |
| following factors. | | | | done in many ways, |
| ü Quality of information | | | | - Go through the TV SHOWS and the |
| ü How fast is the execution of trade | | | | newspapers, they have all the details of the |
| ü The markets available | | | | shares which are doing well. |
| ü Costs attached with them | | | | - Take valuable tips from friends and family |
| ü Check how much equities they would pay | | | | members who have the knowledge of the |
| ü Would they provide with CFD’S | | | | subject, |
| ü How much fees would he charge on the | | | | - Never take any decision in HASTE and do not |
| unused cash in your trading account | | | | ignore any ADVICE. |
| ü How much discounts. Penalties will be there | | | | - Full service brokers also help to do the research, |
| on frequent /infrequent trading. | | | | they hire the stock analysts and they in turn find |
| WHAT ARE THE QUESTIONS YOU WILL ASK | | | | out which would be the ideal stocks purchase for |
| DISCOUNT BROKERS | | | | the client. They charge a specific fee for their |
| - How much do they charge for buying and selling | | | | services. |
| shares? | | | | - Interviews of the owners, CEO’S, directors |
| - Do they have any subscription fees | | | | etc also are helpful as they normally give the |
| - How do they buy and sell shares | | | | correct synopsis of their company. |
| - Do they deal with telephone and internet both? | | | | - In today’s world the internet technology has |
| - Do they offer trade discounts | | | | made the things easier for the investors to the |
| - Do they offer and added services like alerts, | | | | research on their fingertips, they can research on |
| dynamic market data etc. | | | | trading charts and platforms. Some of these |
| CHAPTER 16 | | | | charts are available for free and some have costs |
| GOLDEN RULES OF BUYING SHARES | | | | attached to it. |
| 9 golden rules of buying shares | | | | It is of very important that you get all relevant |
| 1. STICK TO THE RULES- Always remember that | | | | and correct information on time so as to grow in |
| the stock prices would go up and down, what is | | | | the market and make maximum profits. You |
| needed is to stick to your strategy which you | | | | should be aware of that in the stock trading |
| have planned. Swaying away from the rules would | | | | wrong and unreliable information is very |
| only bring losses. | | | | dangerous. |
| 2. DIVERSIFY – Do not invest all your eggs in | | | | CHAPTER 13 |
| one basket; invest in various sectors not just the | | | | HOW TO READ QUOTES |
| one which is mining. | | | | HOW TO READ SHARE QUOTES IN |
| 3. BUY SHARES THAT SUIT YOUR TRADING | | | | NEWSPAPERS / INTERNET |
| CYCLES – if you are buying shares for a long | | | | Most of the people track their stock trades in the |
| term it definitely wont suit you if you are short | | | | business sections of the newspaper or on the |
| term trader and it goes other way also... short | | | | internet. The information provided on the stock |
| term shares wont suit the long term trader as | | | | table is the most current data available. |
| well. | | | | The stock table looks something like below |
| 4. KNOW YOUR RISK TOLERNACE – A | | | | STEP1 |
| speculative share has a different risk profile as to | | | | Column 1 and 2 are the 52 WEEK High and Low |
| out of favor “ blue chip “.Allocate your | | | | – This is the highest and the lowest price paid |
| capital according to your own risk tolerance and | | | | for the single stock over the last 52 weeks i.e. |
| the risk profile of the trade. | | | | one year. |
| 5. DON’T RUSH IN – The market will be | | | | STEP 2 |
| still there waiting for you when you are ready to | | | | Column 3 is the Companies name and the Type |
| trade. Learn about the market before you start | | | | of stock – This column lists the name of the |
| trading particularly the new investors. The best | | | | company. If there are no special letters or |
| way to start is with the PAPER TRADE, so as to | | | | numbers following the name it is considered to be |
| learn the basics first. | | | | a common stock, but For example “pf” is |
| 6. DO NOT GET GREEDY – Don’t think | | | | return then it means the preferred stock, |
| that you will be a millionaire in a day, be practical | | | | different symbols imply different types of stocks. |
| and not over realistic. Don’t think it’s | | | | Step 3 |
| very easy, as it’s very easy to lose money | | | | Column 4 is the Ticker Symbol (SYM) – This |
| also in the trade market. | | | | is the unique alphabetic name which identifies the |
| 7. ONKY INVEST WHAT YOU CAN AFFORD TO | | | | stock issued by the firm. If you are looking for |
| LOSE – if the shares are the cause of your | | | | the stocks quotes online you should search for |
| worries then definitely either you have invested in | | | | the company by the Ticker Symbol. |
| the wrong ones, or you have far too many to | | | | STEP 4 |
| handle, so SELL them , nothing in the world d is | | | | Column 5 is the Dividend per Share – This |
| more important than your peace of mind. | | | | indicated the annual dividend paid for each share, |
| 8. NEVER EVER CHASE SHARES – exercise | | | | but if the space is blank then the company is not |
| patience, never run behind the shares and | | | | paying any dividends. |
| purchase beyond your limits, because the time will | | | | STEP5 |
| definitely come when you will be able to buy | | | | Column 6 is the Dividend Yield –This is the |
| them within your limits. | | | | percentage return on the dividend. Some |
| 9. KEEP ACCURATE UP TO DATE RECORDS- | | | | companies do not pay dividends regularly; the |
| The most important of all, for penalties for not | | | | Board of Directors decides how much to pay on |
| declaring your profits and not paying the capital | | | | quarterly basis calculated on annual dividend of the |
| gains are too much high. So stick to the rules. | | | | share divided by the price per share. |
| CHAPTER 17 | | | | STEP 6 |
| STOCK MARKET INVESTING TIPS | | | | Column 7 is the Price/ Earnings Ratio –Mostly |
| What should you do to be successful in the stock | | | | commonly known as P/E, this is calculated the |
| market, may be the following tips would help you | | | | current stocks prices by earnings per share from |
| HAVE A PLAN | | | | the last 4 quarters. The higher the P/E, the more |
| If you want your money to grow, wealth to | | | | investors are paying for the company’s |
| multiply then the first thing you need is a full | | | | potential. |
| proof and solid strategy plan. If your plan is not | | | | STEP 7 |
| good then you would just end up fixing your | | | | Column 8 is the Trading Volume –The figures |
| errors. | | | | shows the total number of shares traded for the |
| INVEST REGULARLY | | | | day, listed in hundreds. To get the actual number |
| Investment in shares is not a onetime game. You | | | | traded add”00” to the end of the |
| should keep on investing if you want to yield good | | | | numbers listed or multiply the number in the |
| profits. | | | | column by 100 |
| LOW COSTS | | | | STEP 8 |
| Frequent trading would definitely add up to costs. | | | | Column 9 and 10 are the Days High and Low |
| Certain fees are always there which you need to | | | | – This indicates the maximum and the |
| pay, but do not indulge yourself into | | | | minimum people have paid for the stock in a day |
| counterproductive things, which ultimately would | | | | STEP 9 |
| make you use up your profits too. Best is to | | | | Column 11 is the Close – The close is the last |
| stick to the basic low cost transactions. | | | | trading price recorded at the end of the day, i.e. |
| DO NOT BUY TOO MUCH AT ONCE | | | | at market close. |
| Try to buy at a certain amount and a certain | | | | STEP 10 |
| period of time, which will give you advantaged of | | | | Column is 12 is the Net Change – This is the |
| best prices. Hence if you want to invest to do not | | | | dollar value change in the stock price then the last |
| invest at a time, do it over a time frame of days, | | | | day’s closing price. If the + (positive) sign |
| weeks or months. | | | | indicates rise and a - (negative) sign indicates a |
| DIVERSIFY | | | | drop in the price. |
| It’s the most important and vital thing to | | | | CHAPTER 14 |
| diversify as it would help to minimize the risk. All | | | | HOW TO BUY SHARES? |
| the types of investment, goes thought the cycle | | | | We have already discussed this before, but just |
| of setbacks ups and downs... hence you should | | | | to refresh it further, in ancient days dealing in |
| diversify to earn profits in long term. | | | | trade market was only the privilege of the rich |
| DO YOUR REASERCH | | | | people, but now it is not so a common man is |
| Before you decide to invest choose the right | | | | also a part of the trade market. |
| industry and in that choose the correct company. | | | | You can buy shares through any of the following |
| It would take a little bit of time but, do your | | | | ways |
| homework properly before investing because | | | | Stock broking through bank, custom stock |
| it’s ultimately your hard earned money you | | | | brokers over the telephone or on line trading |
| want to invest for betterment. | | | | through internet. |
| NO EMOTIONS | | | | If you have no idea how to go about investing |
| The most basic thing of investment is, you have | | | | and really need a lots of help then in that |
| to keep emotions aside what it needs is cool, | | | | circumstances , you can go for ADVISORY |
| calm and balanced mind. | | | | SERVICE , where in the stock broker looks in to |
| KNOW YOURSELF | | | | you individual account and advices you on buying |
| You should now yourself about the market as | | | | and selling |
| well as which stock is good, if you are not able to | | | | But , if you wish to hand over the entire thing to |
| do that than its always advised to have a | | | | someone else, then in that case you can go for |
| professional do it for you .yes, we definitely | | | | DISCREATIONARY SERVICE, in this there is |
| talked that we should keep our costs low, but in | | | | certain strategy between you and the broker |
| this respect it’s always good to have | | | | which is agreed upon and the stock broker takes |
| someone manage your trade if you are ignorant | | | | all the decisions of buying and selling on your |
| about it, | | | | behalf with your money. This type of service risk |
| CHAPTER 18 | | | | factor is more. |
| DIFFERENCE BETWEEN STOCKS AND SHARES | | | | You can categorize the brokers in two major |
| For the first time investors it is difficult to decide | | | | types, |
| where to invest his money .which option to select | | | | Discount brokers - these brokers will collect a |
| and when all the information seems to be | | | | certain amount of annual fee form you and will |
| confusing. In that the most common question | | | | only carry out what has been told to them, over |
| asked is what the difference between STOCKS | | | | the phone, in person or on the internet. They |
| and SHARES is. | | | | would give ZERO advice to you. |
| In today’s financial market, the distinction | | | | Full Service brokers- these brokers give you |
| between the both is somewhat blurred, however | | | | recommendations and advices on which stocks |
| STOCKS mean ownership of certificates in | | | | are good to buy, which will yield profits and which |
| multiple companies. You may not be only the | | | | stocks are overvalued. They provided these |
| stockholder but also the shareholder for each | | | | services with a little higher fees and sometimes |
| particular company as well. | | | | even commissions |
| SHARES mean ownership of certificates in a | | | | CHAPTER 15 |
| certain company. It makes the person the | | | | HOW TO PICK A BROKER |
| shareholder of that company. | | | | Now, the question arises is HOW DO I PICK |
| The common misconception about stocks and | | | | BROKER? |
| shares is that they are different things. In reality | | | | You should first decide whether you want a |
| they are the same thing but are referred to | | | | telephoning broker or he should be an online |
| differently when talking about more than one | | | | broker as well. Then next you should find the |
| company. | | | | following factors. |